Deodorant is a hygiene product applied to the skin, especially on the pulse points, to reduce body odor. You can use an antiperspirant deodorant stick to cover up sweat and body odor. Some people also use roll on antiperspirant, or body sprays that come in various forms, including sprays, roll-ons, sticks, and creams. Read on for five essential tips to give your deodorant staying power: 1. Wear breathable fabrics Breathable fabrics help the scent stay all day because they allow air to circulate and evaporate the sweat and moisture on your skin. This helps the deodorizer to work more effectively and prevents it from being diluted or washed away. Wearing breathable fabrics, like linen or cotton, will also help keep your skin dry and less irritated. 2. Shave your underarms Shaving your underarms helps the cosmetic stay all day because it removes the hair, dead skin cells and bacteria that can accumulate under your arms and cause odor. Shaving also helps the product penetrate the skin more effectively. Finally, shaving your underarms allows the air to circulate better and helps to cool the skin. Regular shaving is one of the best ways to keep your underarms clean and free from bad smells.